By Julia Stack
Traditionally, the Alumni Blue Band Association’s major fundraising event is the revenue raised from sales of football game tickets to the Homecoming game. Because of Covid, coming home wasn’t possible for Blue Band alums this year.
The Virtual 5K to benefit the Blue Band Legacy Fund helped fill that fiscal void.
The event’s $35 donation/entry fee included swag, an event-exclusive t-shirt, and an invitation to an event-only Facebook group. Set to begin homecoming weekend, it provided a way for Blue Band fans to connect virtually through Facebook. The engagement was amazing as a post upon post kept coming from people completing their runs.
It was their race at their pace. They could run the entire 5K, walk, crawl, or do it throughout the week…all for the glory and love of the Blue Band.
In the great Blue Band tradition of being over-achievers, our initial goal to raise $5000 was hit within the first 48 hours of registration opening. In the long run (pun intended), we are pleased to report that 514 people registered for the rookie year Virtual 5K and that we raised $23,435 for the Legacy Fund!
ABBA plans to make this an annual event, perhaps in conjunction with the “Fore the Legacy” golf tournament on ABBA’s “We Are” weekend. Limber up now to be ready to step off in good shape for next year’s 5K!